MANY advertisers and business owners utilizing advertising have seen a HUGE dip in their results since the IOS14 update went into attack mode.
I'm hearing left and right that ad costs are going up, the tracking is completely messed up, and how now their ROI is hard for them to see.
There's a solution I will be sharing soon, but before I do let me give you some background.
Before the IOS14 was going into affect, I saw all the other ad experts out there telling their clients to do what Facebook was telling everyone to do.
However, I already knew that even if you set all this up, the problem would still rely on the fact that if someone decides to OPT OUT of the app tracking them, that means you won't be able to track them.
(or if you can, you can only see them in a short period of time)
The other problem I knew would happen as well is that when the Facebook Pixel cannot see who is opting in, that means it can't find more people...
Are you a high-ticket coach wanting to use Facebook ads? In just 2 minutes, I'll show you how to create a simple Facebook ad to get leads.
In order to create a Facebook ad that is profitable, remember to be strategic.
You need to promote your ad to one of the following:
1.) An automated funnel
2.) A 3-5 day automated challenge that pushes subscribes to a Facebook group where can go live
3.) A live webinar
I show you exactly how to set this up in the Facebook ads manager in my video above.
After you've published your ad, make sure you keep checking the stats, since you want to try to stay under $6 per lead.
Hopefully, this tutorial will help you create profitable ads FAST. If you're interested in learning more about Facebook ads, don't forget to check out my $27 Facebook Ads Course or click here to apply to work with my agency directly.
Do you want to fill up your webinar fast AND make sales? This video breaks down the process I use to do exactly that.
The topic of your webinar should be one that your consumers want and not necessarily one they need. Your webinar must have an irresistible topic/title so that your ideal client can't resist but opt-in.
Don't overcomplicate your opt-in. Make sure it's easy to understand to prevent confusing your ideal client. The opt-in doesn't have to be stuffed with lots of copy or graphics. Some of my best-performing opt-ins have been very no-frills.
Use a ladder post to promote your webinar. You can post on social media platforms such as Instagram and Facebook and simply ask your ideal client to comment if they want the link to your opt-in. After they comment, simply reply to their comment or message them. Make sure to only post in groups where your ideal client hangs out and that allow promo...
Are you ready to lower your ad spend and make more sales using Facebook Ads? In this video, I share 5 Facebook ad hacks I use for my clients to increase their ROI.
I recommend that you use conversions. The reason behind that is if you're choosing an objective, you have to think in terms of the main objective. What is the main objective that I want my consumer to do when it comes to my ad? For instance, if you have a video that you need a large number of people to see so that you can retarget them, then you can use video views as your objective. This will ensure that Facebook finds more people who are going to watch your video. While if you want to get more opt-ins for a webinar, you should choose conversions so Facebook can find more people who are going to sign-up for your webinar. Choosing the right objective will help ensure that Facebook is really working for you.
This is a tip that I tell people over and over again...
In this video, I explain the whole process in detail. No secrets. Step by Step. All the numbers.
First though, a little background information. In December, I already had my $27 FB Ads Course offer, but I wasn't promoting it and wasn't running ads to it. My goal was to test a SLO funnel strategy with this product so that I could recommend it to my clients.
A SLO funnel is used to generate free leads and high-quality traffic. With a SLO funnel, you won't make much money from the starting offer, but there are still a lot of opportunities to make money through upsells.
When I began this funnel, I had 3 main products: a $27 FB Ads Course, a $37 bump offer, and a $97 course. After running the ads in December 2020, I changed the $97 course into a $197 intensive call. I figured that if I can get someone to pay for a call, maybe I can upsell them into my mastermind or into buying 1:1 services with my ad agency.
After creating that funnel, I came...
Are you a busy entrepreneur struggling to maintain all the tasks you have to do in your business day in and day out?
I've compiled a video of 5 ways you can start automating your business to help you stay on track to success as a business owner.
The #1 thing that will help you automate your business is to be cognizant of where your time is spent. My friend Jordan from Systems Saved Me taught me to devote specific days to specific tasks. For example, I only take calls on Wednesdays and Fridays. While Mondays are spent on batching content. You'll spend more time being productive when you focus on specific tasks, rather than hopping around.
You can use sales funnels to grow your email list and to direct your audience to take an action. Moreover, they're the perfect way to generate passive income and book sales calls. It's a no-brainer to automate your business with sales funnels.
Let go of tasks...
Want to run ads to grow your audience or even to make a sale?
In this video I breakdown how to run ads STRATEGICALLY even on a small budget.
If you have a small budget, you don't have the luxury to spend a ton of money on your ads. So I comprised some money saving tips you should be using to make sure to spend less on your ads -- but make more!
Your freebie is the first impression to your potential clients. Although you see nothing but numbers in your stats, remember that each person coming in through ads is a HUMAN. Create a freebie that is so irresistible to your ideal client, that they HAVE to have it.
If you don't have the budget to be testing different creatives, then don't do it. Instead use a picture of you, and create copy that will attract your ideal client to you using my method of: pain points, happy points, call to action.
Stop boosting posts, and no more using placements that matter.
Have you been wanting to figure out why your competitor is running ads successfully and your ads are hearing crickets?
Facebook has a new tool called the Facebook Ad Library.
The Facebook Ad Library allows you to spy on your competitor's ads, big brand's ads, and maybe let you spy on your ex. *okay maybe not your ex
Watch the video above, because I breakdown where to go and how to use the library tool for yourself.
Have you been wondering how you can run profitable ads for your online business?
Passive income, lead generation, growing your community, filling up challenges and webinars… let’s talk about paid advertising and how you can use it to amplify your results to get more sales and more clients.
In this video I am going to breakdown my easy to follow strategies that will help you start running ads and help you on the journey to success of using Facebook Ads and Instagram ads.
If you don’t know who I am, I’m Alexandra Ramirez. A Facebook Ads coach and sales funnel expert helping online entrepreneurs automate their business. Make sure to click that subscribe button for more videos, and of course don’t forget to click that bell to get notifications for when my videos come out.
This is where you push videos out to your audience that will warm up a cold audience before you put out your...